
Innovation
Fourth Mistake in Innovating: immobilism due to success
One of the most frequent mistakes is made as a result of the success of companies.
One of the most frequent mistakes is made as a result of the success of companies.
Companies create products with their needs in mind, not those of the customer.
Not adapting the corporate culture to the innovation process is a frequent failure.
Companies invest in innovations with low financial risk, but not very disruptive.
To innovate successfully, it is necessary to avoid some of the mistakes explained here.