Our Blog
We want to fill your life of ideas and knowledge, that is why we present you Scribablog. Here you will find content on innovation, content marketing and reinvention. There are articles, videos, infographics, interviews, interactive presentations and much more. Read us.
The contents of Scribablog

Failing to make a content plan is playing the hangman’s game
Plan your content to achieve the objectives you set for the company.

Keyword research and the words’ role by function
Keyword research analyzes words by their function. Here we explain it.

Why should I identify the brand’s territories?
Brand territories define our brand’s space of action.

The Elements of the Editorial Calendar: Complete the Puzzle
Prepare an editorial calendar that reflects your entire content strategy.

New Beginnings and Mythology: Janus, the Romans’ God
People seek support in starting over. The Romans asked Janus

Reasons to create a Buyer Persona: What it is and what it is not
The Buyer Persona is a very useful tool for marketing, sales and innovation.

The Importance of Creativity in Innovation – Video
In the video we show you the importance of creativity in innovation processes

Innovation and creativity: Synectics and other methods
3 creative methods that help in the generation of ideas for innovation

Brainstorming and Six Thinking Hats: Creativity to innovate
Methodologies to innovate use creative techniques such as Brainstorming