3 creative methods that help in the generation of ideas for innovation
Successful innovations are the result of an integrated culture that boosts creativity
One of the most frequent mistakes is made as a result of the success of companies.
Companies create products with their needs in mind, not those of the customer.
Not adapting the corporate culture to the innovation process is a frequent failure.
Companies invest in innovations with low financial risk, but not very disruptive.
To innovate successfully, it is necessary to avoid some of the mistakes explained here.